TripleBright Oxidation Defense Purple Shampoo Foam

About the Product

What it is: An easy-to-use purple shampoo foam for brighter, longer-lasting blonde with triple-action tech that removes and neutralizes brass with no staining.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Brassiness
- Color Fading
- Color Safe

Key Benefits:
- Removes brass-inducing metals and minerals with ionic detox
- Neutralizes brassiness with precision violet technology that won’t stain or overtone
- Defends against future brass with biopolymer to help prevent reattachment of metals and minerals during washing

Highlighted Ingredients:
- K18 Triple-Action Technology: Removes metals and minerals, neutralizes brass, and defends against future brass.

Ingredient Callouts: This product is vegan.

What Else You Need to Know: This is the first triple-action blonde protection for blonde like new, hair like new.* It’s powered by K18 triple-action technology, TripleBright, which not only neutralizes existing brass but also removes up to three months of brass, causing hard water buildup in one wash* and protects against future brassiness by preventing metals and minerals from reattaching. The easy-to-apply foam neutralizes brassiness without staining or over-toning, so ideal hair tone is restored and evened* instantly and over time for all highlighted and lifted tones.

*k18hair.com/disclaimers

Fragrance Description: Top notes: blood orange, grapefruit, mandarin, tangerine. Middle notes: cyclamen, jasmine, wild honeysuckle. Dry-down notes: cedarwood, tonka bean, sandalwood.

Clinical Results: In a scientific test following 1 application of TripleBright:
- 1 wash removes up to 3 months of brass from hard water

In a study of 37 bleached/highlighted subjects after using TripleBright at least 1X a week for 3 weeks:
- Ideal hair tone is restored and evened

Clean at Sephora
Clean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more .

Ingredients

-K18 Triple-Action Technology: Removes metals and minerals, neutralizes brass, and defends against future brass.

Water(Aqua)(Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (CI 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil.

The list of ingredients is subject to change. Please consult the packaging of the product purchased.

How to Use

Suggested Usage:
-Apply foam shampoo to wet hair, distributing evenly and lathering from roots to ends.
-Let sit for one to three minutes, then rinse.
-Use weekly.